If you own a home in Secord and you haven't checked your HonestDoor Price lately, now is the time. The city's assessment and what buyers are actually paying are two different numbers - and the gap tells a story worth knowing.
Let's break it down by property type, because houses and condos are telling very different stories in our neighbourhood this year.
Secord houses are moving. With 105 total transactions in 2026 and a total transaction rank of 8th in all of Edmonton, we are one of the busiest neighbourhoods in the city for sales volume. That's not nothing.
Here's the honest read: homes are taking 38 days to sell, which is noticeably longer than nearby Rosenthal at 20 days. Sales volume dipped last month too. The market isn't crashing - it's taking a breather. Buyers have a bit more leverage right now, which means pricing your home correctly from day one matters more than it did a year ago.
On the leaderboard, Secord houses rank 192 out of 302 Edmonton neighbourhoods for growth rate - that puts us in the below-average tier for price appreciation. Price rank sits at 132 out of 285, which is above average. We're a solid, mid-to-upper price neighbourhood that isn't leading the growth race right now.
The condo side of Secord is a smaller market - only 19 transactions in 2026 and 509 assessed units - but there are some genuinely interesting signals here.
Condos rank 79 out of 296 Edmonton neighbourhoods for growth - that puts us in above-average territory. The predicted value of $297,006 is actually trending up against the 3-month average of $293,410. So while the HonestDoor Price has dipped slightly, the short-term trajectory is pointing the right direction. For price, condos rank 192 out of 220 - meaning Secord condos are among the most affordable in the city. That's a real entry point for first-time buyers or investors.
Here's the thing about Edmonton's assessed value - it's a snapshot from the past. The city calculates it once a year using data that's already months old by the time it lands in your mailbox. For houses, the city's average assessment sits at $532,271. The HonestDoor Price is $542,039 - that's $9,768 higher, and it updates in real time based on what buyers are actually paying right now.
For condos, the gap flips the other way. The city assessment is $309,580, but the HonestDoor Price is $291,874. If you're a condo owner using the city number to set expectations, you could be walking into a pricing conversation with the wrong anchor. That's the kind of thing that costs you time on market and negotiating power.
The HonestDoor Price is your real-world check. It reflects current sales data, not last year's numbers sitting in a government spreadsheet.
If you're a house owner in Secord and you're eyeing a summer sale, the window is open - but it's not wide open. Here's the straight talk:
If you own a condo and are thinking about selling, the market is thin - only one condo sold last month. That's not a reason to panic, but it does mean your buyer pool is smaller and pricing needs to be sharp. The good news is that growth momentum is quietly building, and affordability is a genuine selling point right now.
Bottom line: Secord is a stable, well-transacted neighbourhood with real rental income potential and a strong position in Edmonton's overall market. It's not the hottest block in the city right now, but it's far from cold. Check your HonestDoor Price, know your real number, and make your move with clear eyes.
secord | edmonton | july 2026This information is all based on our opinions based on the information available to us. Everyone's situation may be different and you should reach out to us for more personalized information.